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Sr. Digital Marketing Specialist

Job Code:  2758
Location: SAN JOSE, CA US
Travel Involved: None
Job Type: Full Time
Job Level:  Experienced 5+ yrs exp (Non-Manager)
Education: Bachelor's Degree 
Skills:  
Category: Advertising/Marketing/Public Relations
Position Summary:

As a Sr. Digital Marketing Specialist at Maxim Integrated, you will work closely with product marketing, web development, information technology, and other organizations to plan, coordinate and execute web content updates and related web strategy on Maxim Integrated corporate web sites. The ideal candidate must be able to work in a varied, fast paced environment.  Flexibility, creative problem solving, and the ability to interact with different levels of management is necessary. 

Responsibilities:

  • Responsible for the implementation, coordination and completion of web site marketing projects, including building and publishing web pages; and updating for requests and corrections with speed and accuracy
  • Responsible for managing global structure for localized/translated websites. 
  • Define reporting, metrics, and analysis needed to adequately report on the effectiveness and multi-faceted nature of marketing campaigns and web sites
  • Review and prioritize requests, working with content owners to ensure content fits into both standard and company-internal style guides.
  • Design mobile apps for external and sales audiences
  • Improve web experience by applying Search Engine Optimization best practices 
  • Manage publishing schedules by evaluating and assigning web content update requests;  track completion progress, and communicate status on various projects
  • Manage website EMAIL system operations, online customer service processes, video display, website integration, and personalize website portals 
Requirements:

  • 7-10 years’ experience in web editorial, content
    management or production. Additional experience in online marketing
    preferred.

  • 4 year degree in multimedia, design, marketing, business, or
    related field required.

  • Proven skill in self-managing multiple projects and
    delivering to deadlines with accuracy

  • Advanced experience using HTML5/CSS3 and content management
    systems.  Programming with AJAX, jQuery, and JavaScript is a
    plus. 

  • Strong interpersonal skills and diplomacy; ability to work
    with international partners.

  • Multilingual skills for written and oral communication is
    preferred

  • Strong proficiency of Adobe Creative Cloud tools is required
    for graphical design support and digital asset management

  • Experience creating mobile multimedia apps is desired

  • Must have background in web design for B2C/B2B sites
    supported by portfolio

  • Familiarity with social media tools and marketing channels is
    desired

  • Ability to multi-task, be organized, detail-oriented, and
    solve problems analytically

  • Experience with web site metrics analysis and reporting

  • Understand database concepts as well as the implications of
    different database designs

  • Ability to understand the business needs of lead generation
    and conversion, technology requirements and the effects on the
    end-user.

  • Semiconductor industry experience desired


Maxim is an EEO/AA employer.

If you do not see a position in your area of expertise, please provide us with your resume and contact information for future consideration. Please understand you are not applying for a specific job opening at this time; however, you may be considered for a future opening. We will keep your record on file for 1 year at which time you may revisit our website and update your resume profile. We encourage you to check our web site for future openings and respond to any postings for which you may be qualified.

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